Brand

Which shoe brand is your favourite?

It’s not the new Adidas, or the Nike Air Max, or even the Nike Lunar Zoom.

It’s the sneaker that is always on top of the heap.

It was the first shoe to be made from the same materials as the footballs it replaced.

It is the shoe that won the hearts of many in the 90s and remains the most sought-after by today’s football fans.

But it was not always this way.

A history of shoe companies